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Plastic waste has long been considered one of the biggest threats to the world’s oceans and many people are left wondering what they can do as individuals to help. As a way to educate people and save the world’s oceans, a number of fashion and beauty brands have taken up this cause- and a number of other ocean-related problems- through special collections and donations. Here are 5 of our favorites…
As part of its ongoing collaboration with environmental body Parley for the Oceans, Adidas recently launched a project which aims to find ways to turn plastic waste from the ocean into high-tech sportswear. Adidas’ latest project includes the Ultraboost Uncaged Parley trainers which are created using yarn made from ocean plastic waste. Additionally, the sportswear brand teamed up with Real Madrid and Bayern Munich football clubs to create football jerseys made from Parley Ocean Plastic. These fully functioning, technical kits were worn by the teams during league matches during Bayern Munich’s meeting with TSG 1899 Hoffenheim in early November.
As a founding member of Parley for the Oceans, Adidas supports Parley in communication, education, research and development, direct action and eco innovation!
Based in Portland, Maine, Sea Bags prides itself on creating its bags entirely from sails collected from the local boating community. Designed and sewn in-house, each bags aims to incorporate the unique features of the sail used to make it and you can even design your own on the brand’s website! Sea Bags also uses eco-friendly inks and employs innovative methods for reducing scrap which have helped it save 500 tons of material ending up in landfills over the last 15 years!
One of the best marine sage sun creams on the market, Aethic was created with the sole purpose of reducing coral damage caused by chemical water pollution. Now the brand has teamed up with the Coral Is Moral campaign to help further its fight against coral extinction by donating $1 from every bottle sold this summer to support coral reef restoration in nurseries all over the world!
Founded by pro surfer Kelly Slater and designer John Moore, Outerknown is a menswear line that tackles the dual problems of textile waste and ocean plastic by creating entirely recyclable clothing from abandoned fighing nets. Slater and Moore’s line offer casual men’s separates, sporty board shorts and accessories made entirely in the USA.
Crème de la Mer
Out of his deep love for the ocean, Dr. Max Huber decided to create the original Crème de la Mer face cream. The company continues to celebrate this heritage with the annual release of a limited edition of Crème de la Mer Blue Heart jar which profits support ocean conservation projects such as a partnership with the National Geographic Society.